FOOTBALL IN HIGH HEELS: SPORTS THE MUSICAL TAKES ON THE PATRIOTS
VIA PRESS RELEASE:
STAMFORD, Conn. – January 27, 2016 – This week’s episode of “Sports…The Musical?” — a short-form original digital video partnership between NBC Sports Group and Above Average’s sports comedy website, The Kicker — is live now on NBCSports.com and across other NBC Sports Digital platforms.
The episode, called “Blame Everybody,” spoofs the reaction by New England fans to the Patriots 20-18 loss to the Denver Broncos in the AFC Championship Game. Click here for a link to the piece.
The five-episode Sports…The Musical? series is a weekly comedic musical recap based on events in the previous week in sports. Sports…The Musical? is produced for NBC Sports Group by The Kicker, with shareable content running across NBC Sports Digital assets. With its tongue-in-cheek tagline of “An Epic Sports Musical,” the series’ remaining episodes will debut mid-week for the next four weeks.
A small team of professional writers, musicians, and performers spearheaded by Brian Usifer, the music director of Kinky Boots, assemble to turn the biggest sports stories from the last seven days into a 90- to 120-second song for the series. The result of these “Sportsicals,” — featuring Broadway actors and singers — is a full-fledged, totally original, musical rendition. The episodes are written by David Ingber, head writer for The Kicker.
Sports…The Musical? is a part of the NBC Sports Digital Shorts portfolio of projects that are focused on producing short-form original digital content for NBCSports.com and other NBC Sports Digital platforms.
Sports fans can also find the content through NBC Sports Digital’s strategic partners and social media touchpoints, including Yahoo, Facebook, and YouTube.